We have all 4 aces in our name; we are Adroit, The Advertising Association! Started in 2004, we have always had the zeal to do everything differently. Be it a big Exhibition or a small Seminar. The Association comprises of students enrolled in the BA (Prog.) Eco +ASPM course of the college. However in 2015, due to requests of students of other courses we opened our gates to every dedicated and creative student who wished to join our association.
The Association aims at broadening the horizons of its students by educating them about the field of advertising and marketing through various activities and events. These include Ad-Mad (making an ad of a product through skit), Pro-Mix (creating a promotional mix for a company"s brand), Ad-Retrocia (designing a print ad in a retro manner) and others. We invite speakers from different arenas of the marketing and advertising world to our college to deliver talks and speeches through presentations and other means, filling the proficiency in the education of the students.
Through the silence we come roaring in with our efforts to prove what we are. Parivartan, our Annual Fest has something exceptional every year. From professional students literally playing with fire to a spine chilling magical show, we have done it all. Events such as Video Ad-Making, Ad-Rangoli, Ad-Posters, Ad-Debate along with Solo Singing, Talent Show, Solo Dance, Group Dance and many others truly celebrate the existence of Advertising.
The creative skills of the students are exhibited in our in house Annual Magazine Ad-Verve, circulated in most of the colleges in Delhi and NCR including, JNU, IIT, Jamia Millia Islamia and IP University etc. The Association members pen down their thoughts in an artistic style sheltering advertising and other general topics in short and crisp articles.
Dr. Neeru Kapoor, the Convenor, can be termed as the mother of the association who has kept the association in discipline and has always boosted the morale of the members, inspiring them to achieve greater heights with hard work and great determination.
We can be easily reached at www.adroitdcac.com and other various social media apps. These include; Facebook/advassociationdcac, Instagram/advassociation, Snapchat/adroit16 and Twitter/advassociatdcac.
|Prof. Neeru Kapoor